Pelonkey Spotlight: Alexander Morozov, Photographer

He photographed our launch party. He photographed the Prequel launch party. He’s been capturing magical weddings for years. He’ll make your corporate event look enchanting even if it isn’t. His name is Alexander Morozov, and he’s your new photography superstar.


How long have you been a photographer?

Since I was a kid, for fun, but that eventually evolved into doing it full-time since 2005.

How did you make that transition?

I was in Baltimore just walking around when I saw a photographer capturing a wedding outside. I was excited to see this and began thinking, This would be so cool to help out and learn the skill, so I approached the guy – without interrupting his work too much – and said, “Hey can I reach out to you later?” He gave me his card and that’s how I started, by helping him out.

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How would you describe your style?

I understand that an event just flies by in a few hours, or a day, then it’s gone. So my goal is to capture it in a way where a couple [for a wedding] can look back at it and relive the event with as many details as possible. I want to bring that emotion back to them. I call it “creative storytelling.” In reality it’s a combination of different styles blended together: photo journalism, fashion, fine art, product photography, nature photography, scenic shots.

A pure photojournalist will capture the day as it unfolds. I take it a step further. I pull from fine art, dramatic lighting, shadows, depth of field. A little bit of fashion comes in handy for bride and groom shots. [Laughs] I can make the groom look tougher if he wants to. It’s part of my skill to make sure [the clients] are happy. Now, if someone falls on a cake, if something happens, a dress gets torn or dirty, or someone is injured, I don’t capture that. That’s not what the day is for. I capture the day beautifully.

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Now that you have your own studio and brand, how do you ensure your other photographers stick to your style?

When I train my associates I tell them the same thing: what to do, how to pay attention [to the guests and their surroundings]. Sometimes people skip the architecture of the place or the outside shots of the venue, which is very common in corporate photography. Some photographers don’t pay attention to where the event was held, they look at the speakers and people. But I see that the venue is kind of neglected, and I like to capture it and do the scenic shots and architecture shots to tell the full story.

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In what other ways does corporate event photography differ from your wedding shoots?

Take a fundraising gala or something. In addition to lots of different details and environmental shots, my goal is to show that it was a successful, highly attended, exciting event. I look for the angles that will showcase the most people, I capture the best sides of the event. Like in PR, I want to portray the event in the best light possible. But again I think what’s neglected in corporate photography are the detailed shots. They’re not important in the sense that the speakers and the VIPs are, but in the scope of [telling the story] and shooting the ambiance, they are. It’s similar to a restaurant. It might be a hole in the wall with delicious food, and that’s great, but in my opinion, it would be more enhanced by [strategic] ambiance – low light, comfortable seating – these things are not important to the taste of the food, but will enhance the experience. I try to recreate that with my corporate photography.

Even if you don’t have an event coming up, you should hire Alexander to take photos of you and your family at home. Or just hire him as your own personal paparazzi throughout the day to capture you in your best light from breakfast to dessert. It’ll be so worth it!

Because he’s so fancy, he has two different websites you can check out : [uno] & [dos]. He’s also on your favorite social media sites, so go, run, Like! Facebook | Twitter | Instagram


Awesome #AprilMESmixer by @Metro_Events at @IrishWhiskeyDC

This past Tuesday, Metro Event Specialists hosted their April #MESmixer at Irish Whiskey! Being a Board Member for MES, DJ Neekola went out to the Irish pub for a fun night of awesome networking with the best professionals in the event industry DC has to offer!




Run by the amazing duo, Max Major (DC’s best magician – and most eligible bachelor!) and Troy Francis (Troyal Events), the mixer started at a large bar immediately entering Irish Whiskey. With Social Tables checking everyone in flawlessly, you were immediately welcomed into a bustling room full of energetic people, ready to meet everyone!


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  Meant 2 Live Foundation and Impact Marketing and Events owner, Eddie Fam, had a place in the corner where the Metro Events people were collecting gently used smart phones, business attire, and business accessories for people in need in the DC area.

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  Downstairs, Irish Whiskey had another bar that reminded me of an almost speak-easy atmosphere. Upstairs, the pub supplied a delicious array of warm pretzel bites with spicy mustard and sweet “drunk” donuts!

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 A big thanks to Photography by Alexander and the Umbrella Syndicate for these awesome event pictures!


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   Upstairs is where the DJ was rocking out, and paired with another bar, the good times kept rolling!

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Near the end of the mixer, Max and Troy made announcements for the winners of the door prizes, raffles, and twitter contest for whomever tweeted with the hashtag #MESmixer. Everyone was excited about their prizes!

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These mixers are always a blast, sporting the best bites, drinks, atmosphere, networking, and people in the city. We always have a good time and make some awesome connections!


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You won’t want to miss the next MES Mixer – always a packed and sold out event! The next mixer is scheduled for Tuesday, June 24th, with details to come! See you there!

Metro Event Specialists:

Irish Whiskey:

Troyal Events:

Max Major:

Umbrella Syndicate:

Photography by Alexander:

Impact Marketing and Events:

Meant 2 Live Foundation:

Social Tables: